Product Release Webinar | Adobe Workfront

Ideation Space in Workfront Planning: New Capabilities & Use Cases

Wednesday, November 18 | 8:00 a.m. PT | 4:00 p.m. GMT

Start every campaign with a plan, not a blank page.

Every great campaign starts with an idea. Turning it into a plan is where things get messy: research lives across tabs, insights are buried in different places, and briefs take shape before teams have the context they need.

Workfront Planning’s Ideation Space gives you a better way to get from idea to execution. Built directly into Planning, it brings AI-powered strategic ideation to the start of the campaign lifecycle. Collaborate on a shared visual canvas, bring together insights from connected Planning data, uploaded files, and the web, and turn them into an informed brief ready for execution.

On November 18, the team who built it shows you how it works, live:

Etienne Bosch, Group Product Manager at Adobe, will demo how it works: start in Workfront Planning, open the Ideation Space, build a brief, and export it to a Planning record.
Lauren Sisneros, Manager, Product Marketing at Adobe, will host a live Q&A.

You'll walk away knowing:

How to use the shared canvas to turn research, insights, and team knowledge into campaign strategy
How to turn an initial idea into an informed brief, and a brief into a Planning record, without starting from scratch
How connected Planning data and AI-assisted research give your team a stronger starting point
How customers are using the Ideation Space to move faster from strategy to execution

Can't make it? Register anyway. We'll send the recording and slides.

Event speakers

Etienne Bosch

Group Product Manager

Adobe

Lauren Sisneros

Manager, Product Marketing

Adobe

Ideation Space in Workfront Planning: New Capabilities & Use Cases

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