EXPERIENCE MAKERS
EXPERIENCE MAKERS
FINANCIAL SERVICES WEBINAR
4pm NZST | 2pm AEST | 12pm SGT
Wednesday, 31 July 2024
2024 Digital Trends Transforming the Financial Services Landscape
Across the Asia Pacific and Japan region, FSI brands say their top business goal is improving customers’ financial wellbeing through meaningful interactions. To achieve it, FSIs know they must deliver deeper personalisation and have the agility to keep pace with customer and market change.
Our new Digital Trends 2024 research shows FSIs now see a clearer path to acquiring these capabilities thanks to generative AI. Join FSI leaders and Adobe experts and marketing leaders from Econsultancy and Beyond Bank to explore how leading FSIs plan to adapt to the opportunities of generative AI and reorganise their tech stacks, skills, and teams as the sector moves headlong into implementation.
You’ll learn about:
Our new Digital Trends 2024 research shows FSIs now see a clearer path to acquiring these capabilities thanks to generative AI. Join FSI leaders and Adobe experts and marketing leaders from Econsultancy and Beyond Bank to explore how leading FSIs plan to adapt to the opportunities of generative AI and reorganise their tech stacks, skills, and teams as the sector moves headlong into implementation.
You’ll learn about:
- Top areas of investment to enhance digital customer experiences.
- The generative AI innovations and capabilities that FSIs are prioritising.
- Pathways to scaling personalisation at granular levels.
- How FSIs are adapting the organisation to support AI-readiness.
Speakers
Scott King
Principal Strategist, Digital Strategy Group
Adobe
Garima Nijhawan
Senior Digital Strategist, Financial Services, Digital Strategy Group
Adobe
Eagranie Yuh
Senior Consultant
Econsultancy
Stevie-Ann Dovico
CIO
Beyond Bank
Christian Johansson
CMO
Beyond Bank