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EXPERIENCE MAKERS

Digital Leaders Webinar

4pm NZST | 2pm AEST | 12pm SGT | 9:30 IST
Tuesday, 23 April 2024

Top 5 Takeaways from Adobe Summit 2024

Every modern marketer knows that Experience is the Difference. Digital has become the backbone of business continuity and growth and is an embedded part of how companies work together for services and supply chains. Every aspect of how a brand delivers products and services is based on their digital capabilities.

Join us on 23rd April as we delve into the major announcements made at the global Adobe Summit 2024, held in March. Moderated by Mark Jones, host of award-winning ‘The CMO Show’ podcast, this webinar will feature insights and hot tips from Adobe solution experts and customers.

Highlights from Adobe Summit 2024 will include:
  • Adobe’s 2024 Digital Trends Revealed: Explore new findings on what customers expect from personalisation and why a unified data strategy is more urgent than ever before
  • The strategic imperative of Personalisation at Scale: Discover how the modern digital experience is real-time, end-to-end, mobile-first, global, and personalised
  • Account Experiences at Scale: Delve into why the account-based experience orchestration is the next frontier of B2B customer experiences
  • Generative AI: Explore the future of campaigns through GenAI, revolutionising efficiency through automation
  • Customer Acquisition: Learn how GenAI has opened new doors for enhancing the effectiveness of customer acquisition, offering improved end-to-end experiences

Don't miss this opportunity to gain fresh insights into the Future of Customer Experience Management in the Age of AI. Join us to stay ahead of the curve.


Speakers

Mark Jones

Mark Jones

CEO + Chief Story Teller
Host of 'The CMO Show' podcast

Amy James

Amy James

Senior Product Marketing Manager
Adobe

Scott King

Scott King

Principal Strategist, Industry for Asia Pacific - Digital Strategy Group
Adobe

Anushree Ghosh

Anushree Ghosh

Digital transformation Lead - Media, Content, Data, D2C
ITC Foods