Adobe Digital Leaders Series Webinar:

Utilizing Data: The Key to Delivering Personalized Customer Experiences

Event Details

LIVE WEBINAR DATE: Thursday, April 21, 2022

LIVE WEBINAR TIME: 10:00 AM PT | 1:00 PM ET

In an ever-changing digital world, utilizing your data to quickly deliver personalized experiences has never been more important. In this webinar, Jeff Allen, Senior Director of Product Marketing for Adobe Analytics will discuss how Customer Journey Analytics and Adobe Experience Platform enable you to join your data from every channel into a single interface for real-time, omnichannel analysis and visualization, which allows you to make better decisions with a holistic view of your business and the context behind every customer action.

You’ll learn:

How to achieve personalization at scale
Key customer imperatives and governance practices to consider
Best practices to achieve a true center of excellence

Please register to join us!

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Jeff Allen

Senior Director, Product Marketing, Adobe Analytics
Adobe

Jeff has spent his career working in technology marketing, product management and sales roles. He is currently Senior Director of Product Marketing for Adobe Analytics. Jeff is also a member of the Board of Directors of the Digital Analytics Association. Prior to joining Adobe, he was the CMO for Workfront (now Adobe), a hyper-growth SaaS project management company. Before that, as VP of Marketing for another hot startup, Venafi, he helped establish the Enterprise Key and Certificate Management market and successfully positioned Venafi as the leading pure play vendor in the space. Jeff holds a Bachelor of Arts degree from Brigham Young University in Russian and Business.

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Utilizing Data: The Key to Delivering Personalized Customer Experiences

Event Details

Register now

Utilizing Data: The Key to Delivering Personalized Customer Experiences

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