Adobe Digital Leaders Series Webinar:

Getting the Most Value Out of Your Customer Data Platform

Event Details

LIVE WEBINAR DATE: Thursday, June 23, 2022

LIVE WEBINAR TIME: 10:00 AM PT | 1:00 PM ET

Return on Investment (ROI) is the goal for any new technology investment. But how do you get there with a Customer Data Platform (CDP)? Join this session with Merkle and Adobe to learn how to move from implementation to action based on proven customer experiences.  
 
Join this session to learn:  

  • How to set up your organization for success and breakdown organizational siloes  
  • Enable and empower business groups to adopt and integrate the CDP 
  • How to leverage enterprise-wide audiences and segmentation for activation

Please register to join us.


Register now

Nina Caruso

Senior Product Marketing Manager
Adobe

Nina Caruso is a Senior Product Marketing Manager on the Real-Time CDP Product Marketing team. Prior to her role in product marketing , she led a consulting team at Adobe focused on data management technical implementations. Nina is experienced in data management implementation design, audience strategy and personalization best practices.

Barry Latimer

VP, Capability Lead – Marketing Platforms
Merkle

Barry is a passionate software technologist who loves to work on difficult problems and help clients achieve their results by enabling technology to move faster. He specializes in standing up implementation and managed services technology teams, both onshore and offshore capabilities.