Adobe Experience Makers Webinar:
From Fragmented to Integrated: Unlock the Potential of Your Experience Stack
Adobe Experience Makers Webinar:
From Fragmented to Integrated: Unlock the Potential of Your Experience Stack
Duration: 1 hour
Available On-Demand
High tech enterprises must navigate a complex technology landscape to build the optimal experience stack — the backbone of customer and employee experiences. As marketing, IT, and revenue leaders look to drive experience-led growth, they’re turning to the transformative power of “rationalization” — the process of consolidating, standardizing, and modernizing technology solutions.
Watch this webinar on-demand to:
- Understand the negative impact of a fragmented experience stack and the benefits achieved through rationalization.
- Gain exclusive insights and actionable strategies based on Adobe’s distinct analysis of 130+ technology companies and 500+ digital properties.
- Hear success stories of industry leaders who have harnessed rationalization to unlock agility and next-gen capabilities, while reducing tech debt.
Todd Schwarz
Global Build Capability & Ecosystem Lead
Accenture Song
Todd spends his professional time helping clients get the most out of their digital technologies, emphasizing Marketing, Commerce, Sales, and Service. He joined the Accenture team through an acquisition of a digital marketing and consulting startup he helped to launch and grow. Outside of work, Todd is an outdoor enthusiast. He spends his time in the winter finding the deepest and steepest mountain terrain possible to point his snowboard. He spends the rest of the year biking, trail running, and climbing obstacles wherever his overlanding Jeep can get him.
Nick Harper
Sr. Manager, High Tech Industry Strategy & Marketing
Adobe
As the Sr. Manager of High-Tech Industry Strategy & Marketing, Nick Harper supports Adobe's industry POV and go-to-market strategy, develops thought leadership, and engages directly with customers on best-in-class digital marketing strategies. Prior to joining Adobe, Nick worked at a marketing, communications, and creative agency as a senior strategy lead, guiding campaigns to engage customers and target audiences.
Jonathan Praino
Manager, Solutions Consulting, High Tech
Adobe
Jonathan Praino is a Manager on the Solution Consulting team with 10+ years’ experience in Adobe solutions, marketing and digital architecture. He has worked with some of Adobe's top clients on digital transformation, martech rationalization, employee experience, and content supply chain. Jonathan was previously at Bank of America/Merrill Lynch for 3.5 years before joining Adobe in May 2017. He is currently based in New York, NY.