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Adobe Digital Leaders Webinar

Adobe Insights: Fuel Mobile Growth with Customer-Centric Strategies

Duration: 45 minutes
Available On Demand

Tap into Adobe’s latest research on consumer and practitioner trends with mobile app growth and real-time, personalized engagement. In this webinar, we’ll showcase how Adobe Lightroom product growth managers and marketing teams use Adobe Journey Optimizer to activate, monetize, and retain users.

Join Adobe product experts as they share best practices for leveraging in-product personalized experiences to transform new and professional artists into photography experience makers. Discover how to streamline user onboarding, accelerate product adoption, and foster customer loyalty through community engagement.

In this session, you’ll learn:

  • How consumer and practitioner trends are impacting mobile growth
  • How to get quicker insights using active listening and real-time signals to grow subscriptions
  • The benefits of personalized in-app messages when launching new feature campaigns
  • The top use cases for product-led growth using Adobe Journey Optimizer

Whether you're looking to optimize user journeys, boost retention rates, or expand your product's reach, this session offers actionable guidance and proven tactics to help you achieve in-product personalized experiences at scale.

Keziah Husselbee

Product Marketing Manager
Adobe

Keziah Husselbee is a Product Marketing Manager at Adobe, specializing in customer journey management. She leads Adobe Campaign for the EMEA region and brings over five years of experience in marketing roles within the technology sector. Before joining Adobe, Keziah was a Product Marketing Manager at Okta, where she focused on customer identity for SaaS applications.

Don Huynh

Product Manager
Adobe

Don is a Product Manager for Adobe Journey Optimizer, where he focuses on mobile features and messaging channels. He has been with Adobe and the mobile team for three years. Don brings over a decade of experience in hospital administration and biotech product development. He is excited by the ever-changing mobile landscape and how it can be leveraged to create new and unique user experiences.