Adobe Experience Makers Webinar:
AI-Powered Marketing in the Age of Gen AI
Adobe Experience Makers Webinar:
AI-Powered Marketing in the Age of Gen AI
Overview
Title: AI-Powered Marketing in the Age of Gen AI
Duration: 1 hour
Available On Demand
Summary
As AI continues to evolve and become more integrated into our daily lives, businesses must adapt their marketing strategies to keep up. Join this webinar to explore the latest opportunities and challenges for AI-powered marketing.
Discover how Adobe’s AI technologies are revolutionizing customer experiences and the role of marketing in creating personalized and engaging campaigns. Get a view into the cutting-edge AI capabilities in action and hear from your peers about their experiences leveraging AI in their sales and marketing efforts.
We will also discuss responsible innovation and ethical considerations related to AI technologies. Don't miss out on this insightful and informative discussion!
Register to watch on demand!
Lily Chiu-Watson
Director of Product Marketing, Intelligent Services
Adobe
Lily Chiu-Watson is the Director of Product Marketing for Intelligent Services. Her areas of expertise include AI/ML for marketers, site optimization, and omnichannel analytics. She is also the co-author of Adobe Target: Classroom in a Book, published by Adobe Press. Prior to joining Adobe, Lily worked closely with customers at several companies in leadership roles spanning Product Management, Marketing, and Consulting.
Niranjan Kumbi
Director of Product Management, Adobe Marketo Engage
Adobe
Niranjan actively oversees and drives product strategy, technology investments, and team execution for Adobe Marketo Engage, Dynamic Chat, Sales Insights, Developer Ecosystem, Customer Engineering and AI/ML products.
Jill Steinhour
Director, Industry Strategy, Hi-Tech
Adobe
Jill is the Director of Adobe’s High Tech Industry Strategy. In this capacity, she is responsible for developing and executing Adobe’s GTM strategy for High Tech and B2B verticals. Jill also provides marketing thought leadership and works with top-tier brands providing guidance on digital transformation and marketing excellence topics and is a frequent speaker at industry conferences and STEM events. Prior to joining Adobe Systems, Jill held leadership positions at HP, Agilent, and IBM. She has expertise in market research & sizing, customer insights & predictive model development and digital marketing strategies and technologies for consumer & commercial.