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Experience Makers Connect

An exclusive community meetup

Insights on elevating your content supply chain

Tuesday 30 April 2024 | 14:00 - 18:30
Hotel Mechelen

Come and join us at Experience Makers Connect, an exclusive community meetup at Hotel Mechelen on April 30, 2024, from 14:00 to 18:30. Dive into how Adobe powers the enterprise content supply chain. Gain practical insights from industry leaders at Rituals, Signify and UCB. Plus, discover the cutting-edge innovations unveiled at Adobe Summit in March 2024 by our Adobe experts. Don't miss out on this opportunity!

  • Gain insights from industry leaders such as Signify, Rituals and UCB on their approach to building content workflows and overcoming challenges in managing the content life cycle (plan, create, deliver, analyze). The tools are a first step. And then, where do you go from there? How do you make them work?
  • Get a first glance at Adobe GenStudio, a generative AI-first solution for marketers, seamlessly integrating across Adobe Experience Cloud and Creative Cloud, revealed at Adobe Summit 2024.
  • Discover how Adobe Firefly is natively integrated across workflows with new Firefly Services and Custom Models, enabling scalable personalization for enterprise content creation and production at scale.
  • Don't miss the opportunity to participate in breakout roundtables for in-depth conversations and networking.

Scroll down for the agenda.

Peer panel



Ralph Hulscher

Ralph Hulscher

Tribe Architect Digital Marketing, Signify


Stephan Dufornee

Stephan Dufornee

Manager DAM, PXM & CMS, Rituals


Nicolaus Usry

Nicolaus Usry

Global Content Delivery Architect, UCB


Koen van Eeghem

Koen van Eeghem

Solutions Consultant, Adobe


Pieter van Helvoirt

Pieter van Helvoirt

Customer Success Manager, Adobe


Bart Van de Wiele

Bart Van de Wiele

Tech Evangelist, Adobe

Agenda

13:45

WALK-IN

14:00

INSIGHTS ON ELEVATING YOUR CONTENT SUPPLY CHAIN

Exploring the Content Supply Chain featuring Ralph Hulscher, Principal Digital Architect at Signify.

From playground to production. Adobe expert Koen van Eeghem showcases the latest platforms, with AI as your co-pilot.

Navigating challenges in content innovation and automation featuring Stephan Dufornee, Manager DAM, PXM & CMS at Rituals.

Exploring Content Dynamics in the Pharmaceutical Industry. Nicolas Usry, Global Content Delivery Architect at UCB, will explore the intricacies of content localization in the pharmaceutical sector, highlighting key challenges and effective work management strategies.

Adobe Summit 2024 highlights.

16:00

BREAK

16:20

TABLE TALKS

Participate in breakout roundtables for in-depth conversations led by content specialists.

17:15

DRINKS & BITES

18:30

END


Hotel Mechelen


Venue

  • Date: 30 April 2024
  • Duration: 14:00 - 18:30
  • Venue: Hotel Mechelen | Rode kruisplein 1-4 Mechelen