Adobe Experience League Live: How to efficiently test, simulate and validate journeys before going live

Event Details:
Wednesday, June 17th, 2026
8:30am PT

In this Experience League Live session, we dive into journey testing and validation tools in Adobe Journey Optimizer, so you can go live with confidence. Whether you're working with event-based or audience-based journeys, AJO gives you multiple ways to validate your logic before your customers ever see a message. We'll walk you through the ideal way to test your journeys before launch and show you how to take it further with the brand-new Journey Simulation.

Join us to see how you can:

• Choose the right pre-launch testing approach for your journey type, whether you need to trace profiles through branches or validate audience volume and branching logic at production scale, without sending a single message.
• Create simulated users on the fly either manually or with agentic support for quick simulation via Journey Agent, automatically covering all paths in one click.

You'll have a clearer framework for validating any journey with confidence, and hands-on insight into how the new simulation capabilities can dramatically cut your pre-launch testing time.

Ideal for AJO practitioners who build, publish, and maintain journeys and want repeatable, low-friction ways to validate before activation.

Adobe Presenters:

Host, Sandra Hausmann: Sr. Technical Marketing Engineer

Ariel Sultan: Sr. Product Marketing Manager

Nicolas DUFAU: Sr. Product Manager

Thanks,
The Adobe Team