Adobe Experience League Live: Master Frequency Capping & Conflict Prioritization - Adobe Journey Optimizer
Event Details:
Wednesday, June 18th
8:30am PT
Join us for an engaging Adobe Experience League LIVE episode where Adobe experts dive into new features in Adobe Journey Optimizer to help you govern and prioritize customer messages with precision. Learn how to reduce messaging fatigue, resolve conflicts, and deliver impactful experiences that resonate.
In this expert-led session, we’ll explore powerful tools to optimize your customer journeys:
- Journey Capping: Control how many journeys a customer enters in a timeframe to prevent over-messaging and enhance engagement.
- Conflict Management & Prioritization Scoring: Resolve competing journeys to ensure customers receive the most relevant messages at the right time.
- Rule Sets: Implement flexible, scalable guardrails to automate decision-making and streamline journey execution.
This session is ideal for marketers, operations teams, and journey admins looking to master Journey Optimizer’s capabilities for greater control and efficiency.
As always, this live session lets you ask questions in the chat and get answers from the experts.
Can't make it? Sign up anyway and we will send you the recording afterward. We hope to see you there!
Adobe Presenters:
Host, Sandra Hausmann: Sr. Technical Marketing Engineer
Ariel Sultan: Product Marketing Manager, Digital Experience
Aaron Forrest: Product Manager, Digital Experience
Keara Fausett: Product Manager, Digital Experience