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Adobe Digital Leaders Webinar:

Adobe Sensei GenAI for B2B: Adobe Dynamic Chat

Overview

Title: Adobe Sensei GenAI for B2B: Adobe Dynamic Chat

Duration: 1 hour

Available On Demand

Summary

Curious about the exciting world of Adobe Sensei GenAI for B2B and the game-changing power of generative chat? Join us for an engaging live discussion with Holli Mathews, a senior manager on the product management team for Adobe's website. She will share how Adobe is leveraging Adobe Dynamic Chat generative AI features powered by Adobe Sensei GenAI on Adobe.com.

In this webinar, we'll cover:

  • How Adobe transformed its web experience and decreased the time to value and sales opportunities
  • The concept of generative AI and why integrating Adobe Sensei GenAI capabilities into your marketing automation strategy can be a game-changer
  • Valuable insights and strategies for selecting the right content to fuel your GenAI engine
  • The importance of having a robust content supply chain, while unraveling how the Adobe business website effectively manages this

We love to share our own Adobe on Adobe stories. Don't miss this opportunity to hear directly from the team at Adobe.

Register to watch on demand.

Holli Mathews

Senior Manager of Web Product Management
Adobe

Holli Mathews is the Senior Manager of Web Product Management at Adobe. In her five plus years at Adobe, Holli has been responsible for content direction and strategy for Adobe.com, Experience Cloud. She works with stakeholders and executives in Product, Marketing, Sales and Business to increase marketing qualified leads and improve the user journey. Prior to Adobe, Holli supported marketing and engineering teams at firms such as Sling, Circuit and Vandor.

Karishma Phansalkar

Product Marketing Manager
Adobe Marketo Engage

Karishma Phansalkar is a product marketing manager supporting product launches for Adobe Marketo Engage. Karishma has a passion for product marketing and working with our internal teams to provide innovations that bring the most value to our customers. Karishma joined Adobe over 1.5 years ago after spending the previous 8 years in her career working in management consulting and product implementation at various tech companies. Karishma lives in New York city where she loves to explore all the restaurants and culture the city has to offer!