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Adobe Digital Leaders Webinar

Constructing the Ideal Content Supply Chain: From Workflow and Planning to Innovation

Duration: 45 minutes
Available On Demand

Unlock the future of content supply chain optimization. Join us to discover how HAVAS with Prose on Pixels is strategically transforming their content operations with a focus on workflow, planning and innovation with generative AI. HAVAS will share their phased approach, demonstrating that digital transformation doesn’t need to happen all at once. Instead, success can be achieved through targeted, strategic use case activations.

Learn how Adobe GenStudio solutions, including Workfront, Experience Manager Assets, and other Adobe applications, have allowed Prose on Pixels to increase the speed and scale of their global studios to meet the needs of their multinational customers.

In this webinar, you will learn how:

  • Adobe GenStudio applications enable global organizations to achieve content production at scale
  • Workfront enables creative and marketing teams to manage complex workflows with ease
  • Experience Manager Assets addresses challenges around activating marketing content at scale
  • The benefits of phased digital transformation and strategic use case activation
  • Adobe’s solutions and strategies can support your long-term innovation and growth

Remington Lee

Senior Director, AEM Consulting
Adobe

Remington Lee leads the Adobe Experience Manager Consulting Services practice in the Americas, bringing more than 15 years of experience in turning big ideas into revenue-driving digital experiences and products for enterprise customers. He is adept at orchestrating teams across strategy, creative, product, tech, content, and enablement to bring exceptional customer and employee experiences to life and keep them running smoothly. Prior to Adobe, Lee was a senior leader within Cognizant’s digital experience practice and Accenture Song, where he successfully launched multiple global digital transformation engagements end-to-end. He has worked with leading brands across industries, including Google, Apple, BMW, T-Mobile, eBay, Estee Lauder, Rosewood Hotels, AbbVie, AstraZeneca, HTC, Tommy Bahama, Eaton, Oakley, FilmLA, and more.

Gregory Roekens

Global CTO
Prose on Pixels

Gregory Roekens is Global CTO at HAVAS, where he leads digital transformation and innovation efforts across Prose on Pixels, HAVAS's global content-at-scale arm. With over 20 years of experience as a CTO and expertise in AI, data, and emerging technologies, Gregory drives marketing, advertising, and production technology solutions to augment customer experiences, extend brand reach, and enhance business results.