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Adobe Digital Leaders Webinar:

Activate Content Faster with Content Hub in Adobe Experience Manager Assets

Duration: 45 minutes
Available On Demand

As content gets distributed across multiple channels and teams, organizations face challenges activating digital assets at scale. Adobe Experience Manager Assets taps into generative AI capabilities to help teams solve these challenges and deliver more impactful content faster. Enterprises need to be able to easily find and use brand-approved content across teams, systems, partners, and agencies for downstream activation.

Adobe is introducing Content Hub as a pivotal capability within Experience Manager Assets. With Content Hub, teams can quickly discover approved assets for reuse or inspiration and easily activate content across distribution channels throughout the organization.

In this webinar, you will learn how:

  • Experience Manager Assets addresses challenges around activating marketing content at scale
  • Content Hub drives easy asset distribution and activation across the organization
  • Enterprise-wide content governance and management best practices can be incorporated to drive business goals

Register to watch on demand today.

Shelly Chiang

Senior Product Marketing Manager
Adobe

Shelly Chiang focuses on Adobe Experience Manager Assets product strategy for generative AI and immersive experiences, bringing creativity and personalization at scale, all within the digital asset management system (DAM). Before her time at Adobe, Shelley led go-to-market strategy in the low-code automation and analytics space. She’s passionate about connecting customers to information that brings better experiences.

Diana Peterson

Senior Product Manager, Enterprise Content
Adobe

Diana has over a decade of experience in leading content platform product initiatives at large enterprises; prior to her current role where she is part of Adobe’s Digital Employee Experience team and supporting Adobe’s Global Marketing Organization, Diana headed up product for Adobe Education Exchange, a content platform for educators. Prior to Adobe she’s held content platform roles at Khan Academy and ProQuest (now Clarivate) where she was the Director of PM for their ebook content platform, sold globally.